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baby smiles standing in the crib

Reproductive Medicine SEO

Get Top Rankings in Your City for Fertility Clinics Women are waiting until later in life to start families, and many are seeking help from reproductive specialists as a result. With this ever-increasing market comes a lot of competition. It’s no longer enough just to have a website and good word-of-mouth marketing, you need to […]
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baby smiles standing in the crib

Reproductive Medicine PPC

Increase brand awareness and grow your business with PPC for fertility clinics Many women are waiting until later in life to start families and, as a result, more and more people are looking online for fertility treatments and services. Unfortunately, unless you have a website with a robust SEO strategy that targets relevant keywords, location-based […]
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doctor writing with patient suffering from back pain

Pain Management Web Design

Does the thought of developing a robust, effective, user-friendly website for your pain management practice leave you with unexplained aches and pains? With years of experience specializing in medical website design, Healthcare Success can take this off your to-do list. In fact, we’ll deliver pain management web design that will leave you wondering why you […]
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doctor writing with patient suffering from back pain

Pain Management SEO

Search Engine Optimization for Pain Management Can your patients find you online? Even with an expertly designed website, if it’s not optimized, your business could be missing out on a substantial audience. Search engine optimization (SEO) for pain management clinics will help more potential patients find you online. When your site is optimized, search engines […]
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magnetic resonance image (MRI) of the brain

Neurosurgery Web Design

The number of prospective patients searching for healthcare providers online increases every year. In fact, 77% of Americans own a smartphone so it’s important to ensure your website is optimized for mobile, easy to use and leaves the right impression about your practice. Custom, professional web design for neurosurgery can set you apart from your […]
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magnetic resonance image (MRI) of the brain

Neurosurgery SEO

Search Engine Optimization for Neurosurgeons Search engine optimization gives your site the synapses it needs to connect it to the outside world (wide web). You can have a beautifully designed website, but if search engines can’t find it and list it on their results page, your patients and referring physicians can’t either. Search engine optimization […]
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magnetic resonance image (MRI) of the brain

Neurosurgery PPC

Help more people with PPC for neurosurgery Are you looking for the best way to attract more patients to your medical practice? Pay per click (PPC) ads for neurosurgery is a fast and efficient way gain more exposure in the online space. In fact, PPC for neurosurgery is one of the fastest ways to increase […]
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older man with stomach pain

Gastroenterology Web Design

Results-Driven Web Design for Gastroenterology For gastroenterologists, attracting new patients, increasing referrals and building the bottom line—all while competing with surgeons and other specialists who provide the same services—is a daily challenge. And with consumers doing their GI “shopping” with smartphones and tablets, having a strong presence online is essential. Of the many elements of […]
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older man with stomach pain

Gastroenterology SEO

Be Seen First in Local Search Results for Gastroenterologists When people need a gastroenterologist, if they don’t have a referral, the first place they look is the internet. Search engines like Google and Bing are a patient’s best friend. In fact, nearly 4 million Google searches occur for a Gastroenterologist each year in the U.S. […]
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older man with stomach pain

Gastroenterology PPC

Gastroenterology PPC Can Maximize Your Advertising Dollar and Effectiveness The people who need your expertise are most certainly out there. According to the National Institutes of Health, upwards of 70 million Americans are afflicted with diseases of the digestive system. And one of the most efficient and effective ways to help them find you is […]
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Closeup of dermatologist examining mole on back of male patient in clinic

Dermatology Web Design

Skin diseases in the United States affects more than 85 million people. This means you not only have a huge opportunity to attract new patients and increase revenue — you also have a lot of competition. Healthcare Success helps promote your unique offerings in a way that resonates with your audience, converts leads and leaves […]
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Closeup of dermatologist examining mole on back of male patient in clinic

Dermatology SEO

Why SEO for Dermatologists is so Important As you know, Dermatology is a highly competitive industry. Make sure your potential patients can find you quickly and easily online with professional dermatology SEO from Healthcare Success. We offer proven SEO strategies that will hoist your website above your competitors, to the top of the search results […]
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Closeup of dermatologist examining mole on back of male patient in clinic

Dermatology PPC

Reach more potential patients using pay per click One of the fastest ways to increase your brand awareness and reach more potential clients is through pay per click (PPC) campaigns. PPC for dermatology practices is cost-effective, too, because you can set your advertisements to run in only certain geographic areas as well as parameters for […]
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doctor reading an EKG

Cardiology Web Design

Reveal the heart of your practice and bring new patients to you As a cardiologist, attracting new patients is vital to growing your practice. To do that, you must make a new group of people aware of your unique expertise, such as board certifications and specific cardiology conditions you treat. And make sure they know […]
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doctor reading an EKG

Cardiology SEO

The right words and proven SEO strategies help you gain patients and grow profits. Your cardiology practice is online, so why aren’t people finding you? Your site is likely missing three simple letters: SEO. It’s how to catapult your website to the first page of Google search results for keywords related to your services. Today, […]
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doctor reading an EKG

Cardiology PPC

Pay Per Click strategies that connect you to your preferred patients. Pay Per Click advertising is just what it says. You pay only when someone clicks your ad, which is targeted to the people you want to reach. They are the patients you want because they need what you provide. PPC is cost effective and […]
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man having his teeth cleaned by dentist

Periodontics Web Design

Periodontal Web Design That Educates Your Patients More than half of Americans over age 30 need periodontal treatment. Make sure residents in your target areas can find you with periodontics web design that is easy-to-use and navigate. Why does your periodontal practice need internet marketing? People are searching for just about everything online these days—including […]
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man having his teeth cleaned by dentist

Periodontics SEO

Optimize Your Website and Boost Your Business Nearly half of all U.S. adults under the age of 65 have some form of periodontal disease. That’s nearly 65 million people in need of periodontal treatment — is your current website effectively reaching your local audience? When it’s done well, search engine optimization for periodontics will boost […]
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man having his teeth cleaned by dentist

Periodontics PPC

Effectively reach your local audience with PPC for periodontists Get ahead of your competition with effective PPC for periodontics. Nearly half of all U.S. adults are in need of periodontic services, but can they find your practice online? Approximately 54 percent of millennials, the largest generation since the boomers, search online for a medical practice […]
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Invisalign

Learn from the experts that Invisalign trusted for their most valued dentists Get help from America’s most experienced specialty dentist marketing consultants If you brought Invisalign into to your practice, we know the best ways to help you find and attract new cases appropriate for care. In fact, Invisalign hired us to train some of […]
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Healthcare Marketing in the Post - COVID "New Normal"

Josh WeumAccount DirectorView Bio Kathy Roy GaughranSenior Marketing StrategistView Bio Stewart GandolfCEO, Healthcare SuccessView Bio As COVID-19 transitions into the endemic phase, it’s now time for you to transition your marketing from “crisis mode” to “opportunity mode.” Today’s leading healthcare businesses have not only adapted to the most recent shifts in healthcare, but they’ve also […]
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Competition in healthcare is increasing - rapidly and dramatically

Competition in Healthcare is Increasing—Rapidly and Dramatically

If you’re in business, you have competitors.  Whether you represent a hospital, health system, or multilocation practice, competing healthcare businesses are developing innovative business models—right now—and they’re targeting your market. What’s more, your highest revenue service lines are likely already facing stiff competition from all angles.  Even worse, the marketplace for virtually every type of […]
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Mountain View Medical Center

Smart, focused marketing and digital advertising took this family practice from one new patient a day to over 250 new patients per month.
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elderly couple dancing

Thomson Memory Centers

Doctor referral building strategies (and a sparkly turquoise notebook) helped a single-doctor practice expand to 16 doctors in 8 locations.
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Boston Pain Care

Healthcare Success rapidly generates new patient opportunities for Boston PainCare through digital advertising.
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14 Ways to Reduce Long Patient Wait Times

14 Ways to Reduce Long Patient Wait Times

The pandemic fast-tracked the growing notion of healthcare consumerism, spurring several changes in the healthcare industry. These changes include modernizing business processes and focusing on improvements that positively impact patient wait times and appointment times.  It is well-established that longer patient wait times negatively impact patient satisfaction, specifically regarding patient confidence (in the provider) and […]
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FAQs

Frequently Asked Questions – FAQ Healthcare Success was co-founded by America’s most experienced and respected healthcare marketing expert, Stewart Gandolf. Today, our Healthcare Marketing All Stars team has grown to over 30 of the most talented and experienced people in the business. Q. Where should I start?A. While we offer many services, the best “first step” for most healthcare […]
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COVID-19 Update

Coronavirus Notice to Clients and Prospective Clients Healthcare Success remains fully operational and open for business despite the COVID-19 pandemic. We have taken the proper precautions to ensure that there is no disruption in the level of service we provide to our clients, while also working to protect the safety of our employees. Starting March 12, […]
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Terms and Conditions for Online Seminar

Terms and Conditions for Online Seminar I (Viewer) acknowledge that the Advanced Medical Marketing Strategies online seminar is exclusively owned by Healthcare Success, LLC, including all component parts, e.g., videos,  quizzes, annotations, powerpoint slides, graphics, audio, etc. Viewer agrees to not reproduce content from this program in any form whatsoever. Healthcare Success, LLC (HS) is pleased to offer this online version […]
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Reviews

Irvine, CA At Healthcare Success, we have found that customer reviews are very valuable to our business. They help us thrive so that we can continue to deliver healthcare marketing services to doctors, physicians and hospitals. We would truly appreciate a review from you! Healthcare Success Reviews
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woman lying on the beach

Cosmetic Surgery Web Design

Just as your patients trust you to help them look their best, a custom-designed website can do the same for you. As consumer demand for cosmetic surgery continues to grow, so does your competition. And many of them are already established online. In fact, their practices could be coming up on Internet searches for procedures […]
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man undergoing hair restoration procedure

Hair Restoration

At Healthcare Success, we know how difficult it can be to stay competitive with hair restoration marketing. The competition gets tougher every day. Traditional hair restoration practices are now competing with the rise of new treatment options like PRP. Even competitive hair restoration specialists that offer PRP now face competition from unexpected sources—like practices offering […]
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woman receiving skin procedure

Medical Spa

Compete and thrive with strategic advertising and marketing that get results. Medical Spas are an elective form of care, a very different reality from other types of healthcare providers. As a result, it is less familiar and less well understood than other kinds of care. It also appeals to a particular sort of prospective client/patient, […]
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woman lying on the beach

Cosmetic Surgery

Cosmetic surgery success starts with a competitive, proactive marketing plan. Unlike many other medical specialties, cosmetic surgery is almost an entirely cash-pay, consumer-direct business. Operating on the fringe of the referral system means that a solid, comprehensive plastic surgery marketing plan is mandatory for success. There are only so many cosmetic surgery patients to go […]
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older woman exercising

Physical Therapy

Planning for success in physical therapy practice marketing and advertising. Every physical therapist, occupational therapist and physiatrist wants their physical therapy practice marketing to attract and retain patients, provide effective and efficient patient care, maximize outcomes and achieve excellence with an evidence-based clinical practice. These days, that’s a significant challenge. Even if your goal is […]
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Female eye with long eyelashes close up

Optometry

Today, optometry practices are in fierce competition for patients and customers who are actively pursued by ophthalmologists, national chains and box retailers. An optometrist trying to succeed in this environment needs to stake a unique, compelling position within the marketplace. You also need to uniquely differentiate your enterprise in the mind of the consumer and give […]
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woman in a dentist chair

Cosmetic Dentistry

Get help from America’s most experienced dental marketing consultants Done properly, ethical dental marketing can grow your profits, attract patients who appreciate and can afford quality care, deliver the high-paying fulfilling cases you want and even enable you to have a life again. We work with general and cosmetic dentists, orthodontists, prosthodontists (including a special relationship with […]
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Dentist and patient in dentist office

General Dentistry

Dental office advertising and marketing, when done strategically, can help you compete and win. All dental specialties have business challenges, but general dentistry practices often feel them first and more acutely these days. In particular, most of our many dentistry clients over the years have faced stiff — and stiffening — competition. That’s when many practitioners […]
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Teenage girl with dental braces visiting orthodontist in clinic

Orthodontics

Build your orthodontic practice with results-oriented ethical marketing. Orthodontics has always been one of the most rewarding dental specialties. Your cases pay well, the results are excellent and you can make a significant difference in people’s lives. But today, there is far more competition for the cases you want. We know –– we’ve worked with […]
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Close-up Implant model tooth support fix bridge implant and crown

Prosthodontics

You change lives with your beautiful work, yet many people don’t know your specialty exists or what you can do. What’s worse, most medical doctors are unclear regarding the scope of services your prosthodontic practice provides. What about marketing companies? Well, most marketing firms can’t even spell prosthodontist, much less know how to market your practice successfully. […]
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man having his teeth cleaned by dentist

Periodontics

Results-oriented periodontal marketing campaigns that increase and protect referrals. With periodontal care being almost 100 percent driven by referrals, you can’t take your referral sources for granted. We’ve worked with scores of periodontists and are often amazed at the number of practitioners who have been left wondering what happened to their best referrers. The truth […]
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woman chiropractic patient

Chiropractic

Through strategic and effective chiropractic marketing and advertising, our experts will help you position yourself in the marketplace as a leading source of chiropractic care while maintaining the highest ethical standards and providing superior services and treatment. Our services are not all about growing the bottom line. That, of course, is the end result, but […]
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woman outdoors

Psychology

Build your mental health practice with help from the experts. As with other professions, psychologists today are dealing with increased competition. And that competition isn’t merely in the form of other professionals vying for the same patients. While less so than in the past, mental health issues are still stigmatized, which interferes in various ways […]
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dental implant surgery

Oral Surgery

Providing results-driven marketing campaigns for oral surgery practices. Things are changing in oral surgery. Many practices are finding that referrals are diminishing with more dentists keeping surgical cases in-house, some even investing in guided surgery equipment. We understand that referrals continue to be a primary source for expanding your patient base. Fortunately, we also know […]
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german shepherd with two cats

Veterinary

Attract the clients—people, pooches and cats—you want. Veterinary practices actually have a lot in common with healthcare practices that cater to humans. Small animal veterinary practices, much like primary care physicians, are fighting for their share of the bread-and-butter cases while also looking to increase profitability with add-on services, such as grooming or boarding. While […]
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doctor and patient reviewing radiology results

Endodontics

As an endodontist, you rely on referrals to grow and maintain your practice. Unfortunately, many professionals feel marginalized as more general dentists choose to perform routine root canals themselves and only refer out the tough cases. Others bring endodontists in-house on a part-time contract basis. That means fewer referrals to go around—making your field more […]
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young girl at the dentist's

Pediatric Dentistry

What could be better than working with kids? We know that sometimes it can be difficult to find parents who appreciate the benefits of having a dentist who specializes in working with children. That’s why it is important to go “consumer direct” to get the word out about your practice. Choosing a pedodontist to treat […]
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model of a root canal

Implant Dentistry

Attract more dental implant cases through ethical, results-oriented marketing. As an implantologist, your field is becoming more competitive by the day. Lately, more and more general dentists, prosthodontists and periodontists are taking on implant cases, as the financial rewards are often too appealing for them to resist. As your competition continues to increase, and large […]
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magnetic resonance image (MRI) of the brain

Neurosurgery

When it comes to neurosurgery marketing, we know you’ve faced challenges. You’re starting to work with increasingly diverse and complex referral cases — patients of all kinds who are seeking solutions to their chronic pain, motor skill disorders and degenerative diseases of the spine. If you’re ready to truly build your practice, grow your patient […]
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15 Healthcare Marketing Strategies

What Is a Healthcare Marketing Strategy?

Healthcare consumerism has drastically changed the way healthcare professionals need to market and deliver their services. Today’s consumers expect a healthcare experience as innovative and digitally advanced as any other industry. Hospitals, health systems, and medical practices must evolve to meet these changing needs to remain competitive or risk falling behind. As more healthcare professionals […]
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